It’s an iPad, Watson!

We’ve given our Sherlock Holmes app a small makeover in Version 1.5: it now has a proper iPad interface! Not only that, we’ve also added:

  • all remaining episodes from Elementary, Season 2
  • five new movies starring Arthur Wontnter
  • one new movie starring Robert Stephens
  • another new movie starring Christopher Plummer

The update is available immediately and for free. And here’s what it looks like:

 

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Designing the iPad Experience

It’s not always easy to add an iPad specific interface, especially if the app doesn’t really need it to function well. We’ve been thinking long and hard, gone through several design concepts in the past and always came to the same conclusion: an iPad interface really doesn’t add anything new to the app.

When iOS 6 came out we’ve noticed that an iPhone app no longer appears in the App Store search results when browsed from an iPad: you have to manually switch to “show iPhone Apps” to see matching results. This trend has been carried over into iOS 7 of course, and several customers told us they just couldn’t find our apps – thinking they were not available in their country. A fair assumption. We knew we had to address this.

Then we thought: what if we don’t really change anything and make the app behave on iPad just like it did in “iPhone mode” – but make it universal anyway? We tried it last month – and soon after our first prototype we could see the benefits of keeping the current iPhone look/feel/functionality while adding iPad benefits.

Here’s what we did: All tabs at the bottom have been retained, the rows displaying details about each item look just like they did on the iPhone, but when you browse to the detailed description, the iPad implements a welcome change: data from Wikipedia or IMDb is loaded on the same page – displaying more details then ever before without having to navigate to a new screen.

On iPhone that’s impractical – but on the iPad we have an abundance of screen real estate which makes this possible and a shows you “details at a glance”.  We hope you like it!

With Julia’s help I’ll add the iPad features to all our other apps over the next week or so. I hope to submit all updates before the Developer Conference on June 2nd.

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